SS27 Kids Trends

This season’s trends are full of fresh and zesty colours twinned with bold graphics and retro styling as we look towards SS27.

I love building out trend boards to start my projects, pulling key inspiration from across the childrenswear market looking at brands large and small and exploring the themes that are emerging.

Part of my role as freelance childrenswear designer is bringing a new perspective.

Looking at what is out there and fusing it with a brands core aesthetic to create fresh new styles that are instantly recognisable to your key customer.

Styles that keep that customer coming back to see what next season will bring and add to their core wardrobe.

Alongside these theme boards I also pull specific market research boards for each client project, diving into their specific product categories and demographic before starting the design work.

With focused exploratory research we can spark valuable ideas and conversations ensuring the design process is efficient and effective.

If you’re looking for design support on your next childrenswear collection and want to hear more about my process pop me an e-mail hello@sherrypritchet.com and let’s grab a cuppa.